SONIA RYKIEL for H&M!

brand new: wwd announced today the new collaboration between H&M and Sonia Rykiel

After several contributions by designers as comme de garçon, Mathiew williamson and lately Jimmy Choo Sonia Rykiel will be the next high-end designer to collaborate with H&M for two collections: a series of lingerie and accessory pieces for this winter that will be launched worldwide on December 5th and - still more interesting - a knitwear collection for spring summer 2010 accompanied by playful accessories that will be launched in around 250 H&M stores on February 20th, 2010.





image: Martin Margiela's tribute to Rykiel's 40th anniversary via style.com


Sonia Rykiel is known for having created in the late 60s at the very beginning of sexual revolution in May 68 not only a new brand but a long with that a new vision of femininity and women's clothing. In opening her own boutique in Saint-Germain - the epicentre of the intellectual movement at that time - her name and brand quickly became synonyme for a new Parisian, modern and individual style, the new emancipated women. Her impact even goes beyond fashion: it is her merit having democratised sex toys in selling them in her store and making them available for women of all ages and social backgrounds.



also check out their new blog on http://www.rykielles.com/


http://www.hm.com/us/press/pressreleases/fashion__prfashion.nhtml

all about belts!

girls, go out and get you a BELT like this. its THE essential Autumn winter accessory. just take an oversized jacket or even better a coat and put it around your waist to ooutline your shilouette!



all images via www.style.com

VOGUE Paris October Issue

Kate Moss starring Vogue Paris october issue!
After a glamourous Lara Stone shoot by Mert & Marcus styles as Gloria Vanderbilt on the september issue its up to the Kate Moss to introduce this "TOP MODEL" special. The issue will be out only on Monday 28th, but the vogue team got a nice pr strategy promoting the issue already in advance in offering this really appetizing "amuse-gueule": Kate sexy and seductive as ever smothered in a white mohair waistcoat.






www.vogue.fr

sisters.

via www.purple-diary.com

When I first saw this photo by Olivier Zahm taken at the Another Magazine party in New York two days ago, I thought, oh Lara, once again you're looking amazing, but then I read the credits and I realized that this wasn't Lara Stone but Georgia Jagger!
Is it only the charming tooth gap that gives them this striking resemblance?







last two visuals: Lara Stone in the actual AW 09/10 Jaeger London ad campaign by photographer Emma Summerton via www.popbee.com

LATEST NEWS: Lou Doillon for GIVENCHY. another fashion film

please follow this article on www.vogue.fr


Photographer Karim Sadli is starring Lou Doillon in a 3min black and white Video to promote Riccardo Tisci's collection for Givenchy. The film has been produced together with and for the online mag FLY 16/9. Like hint mag they are following this new tendency to personalize fashion and after Vanessa Bruno this is Lou's second "visual poem" in less than two weeks.

image copyright: www.fly16x9.com

streetstyle of the week

what an elegant and bohemian choice! white turned up jeans (might be Thom Browns influence on women fashion)with brown leather derbys, a clear blue shirt and a dark blue jacket, this fantastic hat and above all my favorite detail: the pochette, and then its great eyebrows, too and a very nice pose...
the old american way of dressing in its perfection, somewhere between the great gatsby and ralph lauren, somewhere out in the hamptons for a walk on the beach, a ride in the fields or just a glas of gin at a garden party.



images via www.facehunter.blogspot.com

facehunter.blogspot.com/2009/09/nyc-fashion-week-ss-10-day-7-091509.html

moving pictures II. various visual poems

I am really fascinated about these moving pictures.a few months ago I showed some perls I discoverd in Kristian schullers artwork. now there are more and more designers to use this kind of new media, this new way of presenting fashion which cannot be shown in magazines since they are condemned to be static. we all remember Gareth Pughs video for his last AW 0910 collection,



and now again he gave a preview during New York fashion week of his new SS 2010 collection.
film via www.showstudio.com


http://www.showstudio.com/project/garethpughss2010


fashion is motion. in true life it isn't static. only on stockmen. a film makes fashion more personal more real I would say. besides motion there is also the role of music: fashion becomes audible and touches our ears...somebody should also write about the kind of music which is a very special and similar one in all of these cases::

then, for sure, everybody's talking about Vanessa Brunos pittoresk video featuring Lou Doillon I also want to share with you:




well, and also Christopher Kane decided to show his top shop collection as a moving one and did this fantastic shortfilm with Daul Kim who was looking so good with her long platin blond hair.. I am sad she cut it off..




online magazines are playing with this advantage over print media and seem to revolutionize the old classic way of fashion productions we know them from all the magazines around the world.
see for instance this very fascinating production for the hintmagazine. All lanvin clothes.


take a look.

the list is to be continued....